Marketing in the Digital Age
The companies are fighting for you. Yes, you read it right. The ever-increasing online advertising industry is figuring out innovative ways to grab your precious attention, and hence digital marketing has become the core plan of every sector. Despite the advances, some things never change. The primary digital marketing communications channels have not changed entirely. Some of the primary communication channels that are still relevant today are given down below:- Social media – The social media communication is by far the best communication channel in the entire set. People spend a lot of time on the social media channels and get persuaded by the trending styles and the latest buzzes. If you are an organization and you do not have a social media profile to interact with your audience, the company loses its charm and creates a negative social media image. Content – Bill gates rightly said, Content is the king! With more and more people spending hours on consuming vi